Green Genius Challenge ▶ Bosch & UE Eco-Appliance Edition

Are you ready to make a green difference?

This goes beyond a green footprint; this is about the future. Join the Green Genius Challenge: BSH Middle East & UE Dubai Eco-Appliance Edition! BSH Middle East and the University of Europe in Dubai are looking for fresh, innovative ideas to create eco-friendly household appliances that use less energy, reduce water consumption and help protect the planet.
This challenge is for high school seniors (ages 16-18), so if you’re in that age group, this is your chance to show off your creativity and passion for sustainability. You can pick any type of appliance—whether it’s for the kitchen, laundry, or something smaller—and make it better with smarter, greener designs.
We’re talking about using sustainable materials, coming up with clever ideas, and keeping it user-friendly. Got an idea? Then don’t wait—get involved and show the world what you’ve got!
The future is green, and it starts with you. Let’s make it happen!

Application Form

Shape a Greener Future, One Video at a Time!

Ready to make everyday life more eco-friendly? In the Green Genius Challenge, you’ll use BSH technology to come up with game-changing solutions that make a real impact.

Your mission? Submit a video where you showcase practical ideas for household appliances that save energy, reduce water consumption and boost efficiency, and are easy for everyone to use. Think big, but keep it real—your ideas should be scalable and make a difference in the real world.

Got a vision for the future? Then step up, bring your creativity, and show us how BSH Middle East- tech can take sustainability to the next level!

The Prizes

1. Winner: UE Scholarship & Bosch Home Appliance Set: Washing Machine, Dishwasher, Refrigerator, Cooker

2. Winner: UE Scholarship & Dishwasher or Washing Machine

3. Winner: Bosch Small Appliance Set: Toaster, Kettle, Cordless Vacuum cleaner

UE Scholarship “Green Genius Challenge”:

The first and second place winners receive the “Green Genius Challenge” scholarship, which provides them with a full scholarship for their entire studies at UE Dubai. This scholarship covers the tuition fees for the chosen degree programme.

Eligibility: Who can apply?

If you’re a high school senior (ages 16-18), this is your chance to shine! We’re looking for groundbreaking ideas for energy-and water-saving home appliances. Plus, we’re committed to making sure everyone can participate, including students with disabilities—we’ll provide all the support and accommodations you need.

Important note: This is an individual challenge, so no team submissions allowed. Also, if you or your family work for BSH Middle East, UE Dubai, or their affiliates, you’re not eligible to enter.

Here’s how to get started:

If you would like to apply for the “Green Genius Challenge: Bosch & BUE Dubai Eco-Appliance Edition”, you need to do the following:
1. Fill out the Application Form — Make sure you read through the terms and conditions carefully, especially regarding your personal data. Here is a link to the Application Form.
2. Get creative! What’s the purpose of your energy/water-saving appliance, and how does it work?
What cool features or technology does it use?
What specific energy/water-saving problem does your solution solve?
What’s your plan for making this idea a reality?
Walk us through your creative process and why your solution stands out.
You can also send extra materials (drawings, plans, proposals) via email or WeTransfer to: GreenGeniusChallenge@ue-germany.com.

What to do next?

Show us your style—Whether you’re doing a presentation, speaking freely, or even singing your pitch, it’s all up to you! Upload your video via WeTransfer, along with your completed application and any other materials, to GreenGeniusChallenge@ue-germany.com.
Wait for the magic—Our jury will review your idea!
Celebrate—Winners will be announced on Sustainability Day, February 4, at the awards ceremony in Dubai.
Ready to be the next Green Genius? Let’s see your vision!

Terms and Conditions Application Form

The Jury:

Our jury is made up of top experts ready to evaluate your brilliant ideas! The panel includes a jury chair and three renowned industry leaders. They’re here to find the next Green Genius—will it be you?

Prof. Dr. Eman Aboukhousa

Jury Chair, Prof. for Information Technology and Communication at UE Dubai
Prof. Dr. Eman Abukhousa is a seasoned academic and enterprise systems specialist, currently Professor of Data Science at the University of Europe for Applied Sciences in Dubai (UE Dubai). Holding a Ph.D. in Information Technology from the UAE University, with a focus on Big Data Analytics, she excels in digital transformation and data analytics, particularly in maximizing IT solution value. Her research has centered on data-driven strategies in higher education, enhancing personalized learning and career development.
Prof. Abukhousa co-founded Anchor IT Consultancy in Dubai, where she has led significant digital transformation projects across the Middle East, including the successful rollout of a Hospital Information System at Tawam Hospital. Her ability to blend academic insight with practical application is a hallmark of her work.
With over 20 years of experience, Prof. Abukhousa has held various academic roles, including positions at the Higher Colleges of Technology and Modul University in Dubai. Her teaching, infused with practical industry insights, prepares students to be global citizens and succeed in the digital age. Recognized by UNEP and UNSSC as a Digital4Sustainability Champion, she is also a certified CoDesignS ESD mentor, committed to sustainable and impactful education.

Ergun Faik Serkan, Chief Finance Officer BSH Home Appliances Middle East

Faik Serkan Ergun is an experienced financial executive with a proven track record in strategic management across the consumer goods and energy sectors. Currently, he holds the position of Chief Financial Officer (CFO) and serves as an Executive Board Member at BSH Home Appliances Middle East. With a deep expertise in financial oversight and strategic planning, Serkan is involved in driving organizational success in competitive markets. He holds a Magister Degree in Business Administration, specializing in Industrial Management and Banking, from WU Wien. Additionally, he contributes his expertise to the academic community as a member of the Honorary Senate at UE.

H.E. Sybille Pfaff, Consul General German Embassy

Sybille Pfaff studied law at the University of Passau/ Germany and at King's College London/ UK. After a brief stint as a lawyer, she joined the German Foreign Service in 2000. Besides various assignments at the Foreign Office head quarters, she headed the Legal and Consular Sections at the embassies in Copenhagen from 2002 to 2005, and in Belgrade from 2007 to 2011, where she also worked in the Political Section. During an extended period at the Foreign Office, she served in the Disarmament and later the Economic Division, before leading the Department of Civil Law from 2017 to 2018 and the Department of Personnel Policy from 2018 to 2021.
After a year of preparation for her assignment, she has been serving as German Consul General in Dubai since August 2022.

Sheikh Abdul Aziz bin Ali Al Nuaimi, The Green Sheikh

Sheikh Abdul Aziz bin Ali bin Rashid Al Nuaimi is a member of the royal family of the Emirate of Ajman in the United Arab Emirates, Environmental Advisor to the government of Ajman, Chief Executive Officer of Al Ihsan Charity Association, and the founder of the Green Sheikh Academy.

He obtained a PhD degree in Ecosystems and Cleaner Production from Griffith University in Brisbane, Australia; Master degree in Environmental Management and Science; Bachelor degree of Chemical and Petroleum Engineering. He also graduated from the Royal Military Academy of Sandhurst, obtaining various diplomas in environmental and leadership studies along the way.

He is a recognized international ambassador of social responsibility and the second Arab ambassador for the Global Organization for Protecting Earth and Spreading Peace Among People. Moreover, he was awarded an Order of Merit – First Class from the President of Sudan on social responsibility. Proclaimed by the Mayor of Edmonton, 10th of October of every year is called a “Green Sheikh Day” in Edmonton, Alberta, Canada. Furthermore, the 25th of September is named “Sheikh Abdul Aziz Day” in Miami, Florida, USA, where he was also given the keys to the city. He was awarded the Mother Teresa Memorial Award for Social Justice.

What will the jury look for?

Here’s what you need to nail:

Innovation & Creativity: How original is your idea? Are you using technology in a cool, new way?

Feasibility: Is your solution practical? Can it work on a larger scale?

Impact: Does your idea make life more sustainable and easier for people?

Design: Is your design user-friendly and eco-friendly, with sustainable materials?

Bring your best ideas to the table!

Timeline

October 29, 2024	Announcement opening of submissions
January 3, 2025	Submission deadline
January 6 – January 20, 2025	Jury Evaluation Period
February 4^th 2025 – UAE’s National Environmental Day	Award Ceremony & Winner Announcement

Contact: GreenGeniusChallenge@ue-germany.com

Create. Inspire. Change:

The future is green, and it starts with you.
Let's make it happen!

Frequently Asked Questions

Absolutely! The Green Genius Challenge is open to all students aged 16 to 18, regardless of technical expertise. The focus is on creativity and sustainability, not technical know-how. Your fresh perspective and innovative ideas matter most! Take it easy—don’t overthink it! Be spontaneous and let your imagination flow. Sometimes the best ideas come when you’re relaxed and not planning too much

Yes, simple ideas often make the biggest difference! The jury evaluates creativity, feasibility, and sustainability impact, not just technical complexity. Small innovations can lead to big changes—don’t underestimate the power of your ideas!

The challenge focuses on your vision! It’s about presenting innovative, sustainable concepts for household appliances, not providing technical specifics. Vision and innovation often go hand in hand—your ideas can inspire solutions for the future, with technical details to follow later

Participating gives you the chance to tackle real-world problems, get feedback from experts, and showcase your creativity. Plus, there are scholarships for the University of Europe for Applied Sciences in Dubai and opportunities to connect with leaders in sustainability and innovation. It’s a unique platform to bring your ideas to life!

The Organisers:

About the University of Europe for Applied Sciences (UE)

The University of Europe for Applied Sciences (UE) is a highly accredited German private university committed to academic excellence and global learning opportunities. With over 20 years of experience, UE offers a range of Bachelor’s, Master’s, dual Bachelor’s, and MBA degree programmes in business, technology, data, sports, psychology and design. Currently, UE operates four campuses in Germany (Berlin, Hamburg, Iserlohn and Potsdam). UE serves more than 5,800 students from more than 140 countries, preparing them for success in today’s job market. UE was recently awarded the German Education Award 2023/2024, presented by the German Institute for Service Quality.

The University of Europe for Applied Sciences in Dubai (UE Dubai), the first German university to establish a campus in UAE, welcomed its first batch of students in April 2024. Strategically located in Dubai’s World Trade Centre and forming strong partnerships with international companies, UE Dubai offers a wide range of Bachelors and Master’s programmes, including the UAE’s first-ever Master of Arts in Visual and Experience Design. Committed to offering the highest standards in higher education, UE Dubai provides exceptional learning opportunities and valuable connections to its students.

About BSH Middle East:

BSH Home Appliances FZE, based in Dubai, UAE, is a wholly owned subsidiary of BSH Hausgeräte GmbH in Munich, Germany. We market Bosch, Siemens, and Gaggenau kitchen appliances. At the heart of our operations in the GCC region, BSH Office, Dubai, stands as the central hub, orchestrating the success of our brands. With a total of nine specialized departments, our team is dedicated to delivering excellence in every facet of our business.

Our workforce is a testament to diversity and inclusivity, comprising individuals from 12 different nationalities. This rich tapestry of backgrounds and perspectives fosters a culture of innovation and creativity within our organization. Notably, we take pride in our commitment to gender equality, with 31% of our team members being women, contributing their valuable skills and insights to our daily operations.

Markets: UAE, KSA, Kuwait, Bahrain, Oman, Qatar.