More than just a degree
BSc Sport & Event Management (dual)
Study Sport & Event Management with our renowned practice partners and turn your passion into a profession.
Apply NowBecome a professional in events and sports
Curriculum
dual Sport & Event Management
Key facts about Sport & Event Management dual
Our Locations
Find out everything about our locations in Berlin and Hamburg.
Not on site? Then discover your future study location easily with the Virtual Campus Tour.
Admission Requirements
Here are some things you will need for your application:
- Completed application form
- CV & letter of motivation
- Copy of your passport
Fees & Funding
- Study for €0
- The tuition fees of €690 per month are usually paid by the practice partner
Need more information? Check out our fees and funding page!
Semesters & Credits
You study for 7 semesters and gain 180 ECTS.
Do you have any further questions? You may already find the answer in the most frequently asked questions.
Career Perspectives
This dual study programme is your personal career starter.
The varied course prepares you for your individual career path in the fields of management and marketing, accounting and communication, project planning and event organisation through to finance and sponsoring.
Spotlight-Module: "Sport & Event Marketing"
Your studies at a glance
Of course, you will also be entrusted with the organisation of several events, which allows for a good combination of theory and practice. Our lecturers use a practical approach that includes case studies, business games and study trips.
Design your study programme individually from the 5th semester! You can choose courses from 7 different modules and thus tailor your study plan exactly to your plans for the future. These modules include courses such as human resource management in sports, ticketing & hospitality and planning of cultural and social events.
ALBA Berlin – One of our Cooperation partner in Berlin
ALBA BERLIN College was founded jointly by ALBA BERLIN and the UE. This offers students in the dual bachelor's degree in Sport & Event Management many advantages. You will receive an exclusive mentoring programme that will support you in your individual development! In addition, the unique combination of academic and practical experience of the 3.5-year program makes you an expert in sports and event management and offers you a wide range of career opportunities, e.g. in the event industry and in sports marketing agencies.
Your career in Sports & Event
Typical areas of work include:
- Clubs, federations (e.g., UEFA, FIFA) and leagues (e.g. Beko Basketball Bundesliga)
- Sports marketing agencies (e.g.,SportFive and Infront)
- Event agencies (e.g., Vok Dams or Jack Morton Worldwide)
- Sponsorship, PR and event marketing departments in big companies (e.g., Red Bull, VW, Bayer or Carlsberg)
- Event location management (e.g., Mercedes-Benz Arena in Berlin, The O2 in London)
- Sporting goods industry (e.g., Nike, Adidas, Puma)
Application process for dual study programmes
Step 1: Apply online
Start your application here. If you have already found a practice partner for the dual study programme, let us know with your application.
Step 2: Get to know our student advisory service
We will get in touch with you and explain all aspects of the dual study programme as we get to know each other. You will then receive the confirmation of admission from the UE, which you will need for your application with the practice partner.
Step 3: Find a practice partner – start your studies!
If you do not yet have a practice partner, we will support you in your search and introduce you to our cooperation partners. If you have already found a company, sign the contract for the dual study programme and your success story can begin!
Excellent studies at UE
The University of Europe for Applied Sciences is well known for its practical and excellent teaching. Therefore, we have now been officially awarded the second year in a row with the STERN badge as “Best Dual Study Provider”.
Become a cooperation partner
Find young and highly qualified talents for an apprenticeship in your company. We will assist you in choosing suitable candidates that fit your individual requirements and wishes.
Read more on how to become a practice partner of the University of Europe for Applied Sciences or book your personal consultation here.
Learn more about UEs dual study programme Sport & Event Management
Listen to what inspires our students about the dual study programme B.Sc. Sport & Event Management and why it is worth studying at UE.
Learn from our experts
Here you will find further valuable information about our professors and their career.